I’ve been teaching the value of this “technique” for many, many years because it is an incredibly effective way to put people in your business and increase your customer base.

I put “technique” in quotes because it’s not a technique so much as common sense. You don’t have to study or practice it. You don’t need any special tools.  There is nothing you need to do to prepare to do it. 

One of my coaching subscribers who implemented this “technique” wrote to me to tell me he was getting so much business, his secretary made him stop.

That is the power of what I’m now going to share with you. 

This brilliantly simple way to bring in more business is simply this:

Call your customers and say “Hello”.

Yep, that is all there is to it.

Call your current customers and your former customers and tell them you are calling just to say hello and see how they are doing.

That is it.

The first thing that will happen is that your customers will be amazed and delighted that you thought enough of them to reach out and say hello, without it costing them anything. They will appreciate you even more than they already do.

Ask them about their family or their work. They will be even more impressed if you remember something personal about them. Let them talk.

Don’t ask for anything or offer anything. 

Remember, you are just calling to say hello.

Just by being on the phone will prompt your customer to think about purchasing from you again. Or, they will think about a friend from work or someone in the family who could use your product or service.

Very important: If you get voice mail, leave a message and tell them you will call them again. Then call in a few days at a different time.

Your customers know, like, and trust you. They did business with you once and they will again. They know people who need your services or who will need your products or services in the future, and they will be only too happy to send that business to you.

And you won’t even have to ask.


Well, that’s it for this issue. Next time I’ll write about another solution to problems you might be having and how to reverse them…

If you need step-by-step instructions on how to implement this and other ideas I give on creating customers, just visit Build Your Business Fast Academy and sign up for my one-on-one coaching program.

This program can help you transform your business and learn from my years of experience and success, in which I created over 6 million customers.

MY MODULES are also available as INDIVIDUAL E-BOOKS. (Download the e-books here)

Invest in the growth of your business. After you subscribe, we will arrange a phone call and I’ll show you a way to get 10/25 prospects per month on LinkedIn, as well as other marketing strategies.